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Altagamma

Italian creativity and culture (1992)

The Altagamma Foundation is an association founded in 1992 that brings together Italian companies in the high-end cultural and creative industries, recognized as true ambassadors of Italian style worldwide. The association includes companies in the fashion, design, jewelry, food, hospitality, speed, and wellness sectors.

Its mission is to contribute to the growth and competitiveness of Italian cultural and creative industries.

The Altagamma Foundation's members are Italian companies positioned at the highest end of the market. Their brands stand out for innovation, quality, service, and design, and express Italian culture and lifestyle.
New members join Altagamma by invitation or co-option: through a recommendation by two or more members and subsequent approval by the Board of Directors and the Assembly.

1992: The Altagamma Foundation is founded by Santo Versace with the aim of bringing together Italian companies in the high-end cultural and creative industries, ambassadors of Italian style worldwide. The initial focus is on market access and the fight against counterfeiting.

2002: The Master in Fashion, Experience and Design Management (MAFED) is launched in collaboration with SDA Bocconi.

2013: The Altagamma Days are launched, offering opportunities for entrepreneurs and external influencers to engage in dialogue. The LARTE concept store, dedicated to Italian lifestyle, is inaugurated.

2014: The Luxury Global Consumer Insight analysis on the global high-end consumer is published, and the Altagamma Design Market Monitor, the first study on the high-end design market, is launched.

Recent years: Initiatives such as the "TALENTI del FARE" project are launched to promote technical and professional professions, and "NEXT Design Perspectives" on future trends in creativity and design.

2022 (30th anniversary): Altagamma publishes its first Charter of Values, which captures the ESG commitment and values of its 112 member companies; the document is presented to the President of the Republic.

Over the years, the Foundation has continued to focus on internationalization, sustainability, contemporaneity, and tourism, supporting its members with market research, training sessions, and cultural initiatives, contributing to the development and competitiveness of excellent Italian companies.